The 24 Characteristics
of a Genius

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“If you look at the lives of the world’s greatest geniuses you discover they all had 24 personality traits in common. These are traits that anyone can develop. It makes no difference how old you are, how much education you have, or what you have accomplished to date. Adopting these personality characteristics enables you to operate on a genius level.”

Co-Founder

Robert Duggan

Bob’s mission is to empower every one of the 8 billion individuals on earth to recognize their inherent genius. Genius Inc was established after Bob secured the rights to 24 defining traits with a vision to ensure every person has access to learning these crucial characteristics. Through real-life examples drawn from his own billion-dollar company, Bob conducts seminars where he intricately breaks down each trait to its essence. 

Historically, the concept of ‘genius’ was often seen as an inherent gift at birth, but over time, this perception has been diluted, leading many to doubt their capabilities and forsake their aspirations. Bob’s journey is a testament to transcending beyond dreaming—to becoming one’s dream. 

And his message is clear: you also have the potential to be a genius.

Genius is Inclusive, Innate, and Inborn.

Genius Across Fields: A Diverse Exploration

There are various types of geniuses, acknowledged across numerous fields including science, sports, art, entertainment, and more! What is your genius potential?

Genius Videos

Episode 1 – Drive

Geniuses have a strong desire to work hard and long. They’re willing to give all they’ve got to a project. Develop your drive by focusing on your future success, and keep going.
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Watch our ambassadors discuss their life journey and how they enriched their lives by embodying these characteristics.

How we aim to inspire the world.